Friday, February 22, 2013

Driving the Market for Healthy Kids Snacks

According to a USDA survey of nearly 10,000 children, twice as many kids today eat snack foods than did 20 years ago. For children younger than nine, nearly half of their recommended caloric intake comes in the form of snacks – while according to the CDC the rate of childhood obesity has more than tripled since 1980.

Thanks to strong educational efforts by First Lady Michelle Obama, the Center for Disease Control and numerous non-profit organizations, parents today are taking this threat seriously, intent to do better and committed to providing their children with healthier snacking options. When examining their buying habits, it’s clear that they want snacking options that are delicious, nutritionally balanced, travel well and appeal to children.

For more on this story go to:  Healthy Kids Snacks - continued

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